Products | Investor Relations for Safety Shot ($SHOT)

1

A story only now beginning which could generate tremendous shareholder value over time as the company takes on a tremendous market with a new product category unlike any other out there.
2

SafetyShot is set to launch Q4 2023, creating potentially the biggest disruption in the drink market. This is the world's first in its category for rapid blood alcohol detox.*
3

A patented product that improves mental clarity, overall well-being and reduces blood
alcohol content.*
4

There is no product on the market that quickly reverses intoxication by regulating blood alcohol levels, but the company’s patented formula accelerates the process of detoxifying the body of alcohol at a much faster rate than normal!*
5

The global hangover remedy market was valued at $1.5 B and is projected to grow at a monstrous CAGR of 14.6% through 2028.
6

ALCOHOL OVERINDULGENCE HAS HUGE SOCIETAL COSTS. It is the 3rd leading cause of preventable death in the US and costs the economy hundreds of billions annually.
7

Management team with a stellar track record in the beverage and wellness market from concept to launch to successful brand management. This includes a senior executive from one of the world’s largest beverage companies. Josh Wagner is the company’s Chief Revenue Officer and is the former U.S. Director of Sales for Anheuser Busch, leading a $12 billion business with a 72- person sales team to their best
performance since 2009.
8

Growing endorsements from well-known influencers including Hector Lombard, a professional mixed martial artist, bodybuilder, and UFC fighter.
9

Highly favorable comps with publicly traded functional beverage companies.
10

Additional value creation for shareholders through spinouts; parent company shareholders receive share distribution.

2 MILLION CANS BEING PRODUCED IN JANUARY

REVENUE & PRICING

Safety Shot sells in 4-packs for $19.99 or individual cans
for $4.99. Our cost of goods is $1.50 per can.

RETAILER ONBOARDING

Retailers will be brought online via sales brokers and personal outreach. Existing retail relationships will help us get out products in major retailers much faster than a typical beverage startup.

MANUFACTURE & DISTRIBUTION

Cans will be sold D2C and via retail partners. D2C orders through the Safety Shot website are fulfilled via 3PL with
additional sales through online marketplaces.

CUSTOMER ACQUISITION

Safety Shot will leverage a 360-degree Sourcing
marketing strategy including digital, in person, and
experimental elements.

safety shot Products